Social Media Resources

Topic: Internet Marketing

social-media-resources

May

5

2014

Social Media Resources

Posted By: Ben McCoy

Social media is here to stay. It has had an undeniable effect on how people communicate, as well as how they interact with brands. As a result, the biggest risk to using social media for branding purposes is not using it at all. Here are a few good social media resources we at Bicycle Theory …Read More

seo-resources-part-4

Apr

22

2014

SEO Resources: Additional Reference

Posted By: Ben McCoy

In our previous three SEO Resources posts, we’ve covered (1) Trusted SEO Sources, (2) SEO Learning Guides, and (3) Good SEO Advice. So here are a few additional references to help shine a light on what factors influence a website’s placement in Search Engine Results Pages – or SERPs.     The Periodic Table Of SEO …Read More

seo-resources-part-3

Apr

15

2014

SEO Resources: Good Advice

Posted By: Ben McCoy

Part 3 of 4 – Search Engine Optimization is more than trusted resources and/or learning guides – just like travel requires more than an agent and a guidebook. Both require a sense of adventure and the ability to embrace change. Times change all things. And so best tools are often sound pieces of advice that stand the …Read More

seo-resources-part-2

Apr

8

2014

SEO Resources: Learning Guides

Posted By: Ben McCoy

Part 2 of 4 – The following learning guides have proven to be amongst the best and most popular. Not only are they created by some of Bicycle Theory’s most trusted SEO sources, but they also provide excellent advice for SEO noobs and experts alike.     Search Engine Optimization Starter Guide [Google] This is …Read More

SEO-resources-part-1

Apr

3

2014

SEO Resources: Trusted Sources

Posted By: Ben McCoy

Part 1 of 4 –There are so many blogs and content sources dedicated to Search Engine Optimization and there are so many additional ways to aggregate that content. So here is a list of some of more established authority resources Bicycle Theory turns to when learning more about and staying up to date with SEO.   Search …Read More

holiday-card-combo

Jan

21

2014

Paper plus digital: The BT holiday card

Posted By: Ben McCoy

Every year, we try to do something special with our holiday card. It started with cute pictures of Clovis. Then last year we stepped it was a Papercraft Clovis doll. And so this year, we wanted to keep things “crafty,” but still wanted to go one step further. We started by creating a card that …Read More

seo-2014

Dec

18

2013

SEO 2014

Posted By: Ben McCoy

Last year we published a series of articles about SEO in 2013 – Part 1 and Part 2. Well, as the year is set to turn in the next couple of weeks, it’s probably time for an update. Plus, we’ve been fielding a series of requests for “SEO assistance” and would also like to take …Read More

floating-promo-graphic

Dec

10

2013

StructuralGraphics.com now includes Floating Promos

Posted By: Ben McCoy

Structural Graphics® has led their industry from day one. In fact, they invented their industry. And now they’ve worked with Bicycle Theory to create a new custom content resource for the VenYou™ CMS.   Introducing the Floating Promo This promo is designed to follow the user by attaching to the browser frame, instead of placing it …Read More

hummingbird

Oct

1

2013

Hummingbird is the Word

Posted By: Ben McCoy

Google revealed two big changes to search this past week that are sure to shake things up – the total encryption of organic keyword data and the introduction of the new Hummingbird algorithm.   Encrypted Keyword Data Google’s first update is that all keyword data for organic searches will now be encrypted. This means it will …Read More

purchase-cycle

Sep

25

2013

Understanding the Purchase Cycle

Posted By: Ben McCoy

When defining a website, it’s important to consider the “Purchase Cycle” users go through when seeking out a product or service online. The Purchase Cycle helps us think like a consumer and make sure the website we’re creating meets their needs at different stages to help solve their problem.   Questions to Consider Before we …Read More