Eames Cow Chair

Topic: Branding

Eames Cow Chair image

Nov

5

2012

Eames Cow Chair

Posted By: Ben McCoy

We recently moved our offices and now share space with Collage Architects. We like sharing – especially the Ping Pong table now that we have more people to play with. But more to the point, we like sharing ideas and opportunities; which brings us to this blog post. Collage was recently invited to participate in …Read More

basics-of-touch-friendly-design

Oct

22

2012

The Basics of Touch-Friendly Design

Posted By: Ben McCoy

The ‘tablet revolution’ (or ‘mobile Web’) has become a game changer in many ways – including GUI (graphic user interface) design. Tablet computers are considered mobile devices; however, they offer many of the same display advantages of desktop computers. As a result, they don’t necessarily require a mobile version to display content in a way …Read More

email-marketing-best-practices

Oct

15

2012

Email Marketing Best Practices

Posted By: Ben McCoy

When it comes to email marketing, the elephant in the room for many clients is the legitimacy of their mailing list. The source of many mailings lists client provide us is often shrouded in mystery. And not ironically, the law is also shrouded in mystery. As a result, different email marketing service providers have their …Read More

Bicycle Theory Social Media image

Oct

1

2012

9 Ways Social Media is Good for Your Brand

Posted By: Ben McCoy

At Bicycle Theory we advise our clients to maintain a social media presence. Even when time is scarce, we firmly believe that even maintaining a minimal presence is an important part of a company’s overall Web strategy. (1) It’s free – Most platforms are free and setting up a profile can be done in just …Read More

Aug

25

2011

4 Benefits of using Social Media

Posted By: jamie

If you haven’t already jumped on the bandwagon, it’s time. It’s really, really time. Social media is a great way to building Authority with others. In turn, this can generate more links to your content and your website. Benefits of Social Media Some of the key benefits of social media include: 1) Creating Brand Awareness …Read More

Jul

21

2011

Twitter Etiquette for Brands

Posted By: Ben McCoy

Twitter, like other social media platforms, is a great way to make your brand accessible. It has the potential to help generate new business, retain existing business, and address potential customer service (or reputation) issues. But like other social media, Twitter can be misused and abused. So we’ve created this simple reference guide for our …Read More

InterplX Expense Management website image

Jun

22

2011

InterplX: Business Expense Management and Web Solutions

Posted By: admin

Our friends at InterplX Expense Management have been providing “business expense management solutions” for over 15 years. They are a national leader in the employee expense management industry and offer a wide variety of services… Which means lots of services, industry-related terms, and tons of information on their site! Because their previous site was so …Read More

Brickmania Business Cards

Jun

1

2011

Bicycle Theory wins 13 more creative awards!

Posted By: Ben McCoy

The mailman delivered good news today. Bicycle Theory just won 13 more creative awards for our work in 2010! Congratulations and thank you to our award-winning clients and staff for producing such great work! 13 wins in one year beats our previous record of 12, which was set and matched the last 2 years (for …Read More

BT

May

26

2011

3 aspects of a branding project

Posted By: Ben McCoy

One of the best pieces of insight I received as a young designer was the ‘3 aspects of a branding project.’ This was especially helpful to me as I began managing projects – both internally and with clients. Truth be told, these three factors apply to any project; but my experience with them has primarily …Read More

Peace Coffee Map My Beans website image

Sep

22

2010

Peace Coffee: Effective Web Strategy for an evolving Brand identity

Posted By: admin

Do you know exactly where the food you eat comes from? What about the beer in your hand, or the coffee you had this morning for that matter? How about the farmers that grew it? What if you could easily find out? Peace Coffee is a Minneapolis-based, 100% Fair Trade Shade-Grown coffee roaster. Owned by …Read More