We’re proud to report that of the 14 Bicycle Theory Cycling Club riders that started the Almanzo 100 or The Royal 162 this past Saturday, 10 of them successfully crossed the finish line. And at least one of them – “Buffalo” Dave Knox – recorded a personal best century, completing the 100 in approximately 6 …Read More
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May
15
2013
Introducing the new StructuralGraphics.com
Bicycle Theory is proud to announce the redesign and redevelopment of StructuralGraphics.com Structural Graphics is the world’s leading dimensional print advertising company. And we’ve had the good fortune to work with them since 2004 – winning several print and Web-based creative awards in the process. In fact, this is now the third iteration StructuralGraphics.com that …Read More

May
13
2013
Introducing the new AdamTurman.com
Bicycle Theory is proud to announce the redesign and redevelopment of AdamTurman.com Adam Turman is one of the most in-demand professional illustrators in the Twin Cities. Even if you don’t know his name, we all but guarantee you’ve seen his work. We officially befriended Adam during our NKB residency in Northeast Minneapolis when we …Read More

May
8
2013
California AEOE and Bicycle Theory simplify the membership and event registration experience
California Association for Environmental and Outdoor Education (AEOE) and Bicycle Theory recently completed Phase 1 of a multi-phase Web strategy to improve the membership and event registration experience, while also making the organization more attractive and accessible to newcomers. And it will all be powered by the VenYou™ CMS. The goal of phase 1 was …Read More

May
7
2013
Gravel Bike Racing Tips: Preparing to Go the Distance
EDITOR’S NOTE: This post is related to a post we previously published on this topic titled ‘Gravel Bike Race Preparation.’ So be sure to check it out as well. As we get ready for Almanzo 100, Royal 162, and the Westside Dirty Benjamin in the coming weeks, I asked fellow #BTrider “Buffalo” Dave Knox – …Read More

Apr
24
2013
#BTriders Tip: Never underestimate the conditions
My mother was right. It’s all ‘fun and games’ until somebody breaks an arm. After getting word that the Mammoth Gravel Classic was postponed due to inclement weather (new date TBD), a group ride was in order. One way or the other, we simply needed to get in some miles. So this past Sunday, we …Read More

Apr
23
2013
Meet the #BTriders
Our original vision was to find a group of 10 riders to help us fly the flag and bring attention to our “cause” – showing ‘Joe 6-pack’ that many of the new cycling races are not just for racers. And more to the point, these events are easier (and more fun) to participate in with …Read More

Apr
18
2013
Representing the best! – #BTriders
Please join us in congratulating two of our sponsors – Penn Cycle and Peace Coffee – for their 2013 “Best Of” awards from the City Pages! Penn Cycle took home the prize for Best Bike Shop, while Peace Coffee received top honors as the Best Coffee Shop. We’re proud to represent two of Minneapolis’ finest …Read More

Apr
15
2013
Gravel Bike Race Preparation – #BTriders
As we get ready for the 2013 Mammoth Gravel Classic, Almanzo, and West Side Dirty Benjamin, here’s the race preparation plan that I – Ben McCoy, bicycle “racing” novice – am working from. Please note: This is not official or professional advice. This is just my plan based on what I’ve picked up from my …Read More







